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OMO advert

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1) What year was the advert produced? The OMO advert was produced in the year 1955 2) How were women represented in most adverts in the 1950s? Women in the 1950's adverts were presented as compliant, obediant and happy with their roles. 3) How does the heading  message ('OMO makes whites bright') and typography promote the product? The typogrpahy is sans-serif which gives the product a more modern/informal feel and the heading message  ('OMO makes whites bright') has a white spiky box on the outside of it ephasisng by using their product it will have the same affect on your clothes, being bright and glowy. 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? costume -green  cleaning clothing with a few towels over her shoulder makeup - simple look, the synergy between the red lipstick and the colour scheme on the product is effetcive and also theres a slight ...
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Zoella CSP case study

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Language Read  this Marie Clare article on Zoella as an online phenomenon . 1) Who is Zoella and why is she famous?  How many subscribers does Zoella's YouTube channel have currently? Zoe Elizabeth Sugg (born 28 March 1990) is an English fashion and beauty vlogger, YouTuber, and author. She is best known by her YouTube username  Zoella . 2) What is convergence? When two or more people meet in one e.g Zoellas website where you can buy her book, read her twitter feed , see her Instagram photos and buy her products. Zoella is dating youtube star Alfie Deyes, her brother is also a vlogger. 3)  What are Zoella's videos about? Find  five  video titles and write them here: "How to : messy bun" - tutorial of Zoe teaching her fans step by step on how to get this look "How to quick and easy hairstyles" - another tutorial on Zoe showing her fans how she gets the hairstyles shown in the video. "My everyday makeup" - Zoe completing her everyday makeup l...
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REVEAL : CASE STUDY PRODUCT

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General Look through the slides from the lesson on Reveal and use this information and your own research and analytical skills to answer the questions below.    1) Based on your research, what type of people read Reveal? Consider demographics and psychographics. Based on my research the type of people that read the magazine reveal, in terms of psycho-graphics would be strugglers since others often see them as victims and losers which links to them may reading Tatler as a cheap magazine which allows them to seek escape. 2) Look at the lesson slides: how does the editor introduce Reveal magazine? The editor introduces Reveal the magazine as somewhere a reader can escape from life and feel comfortable reading because it includes informal speech allowing the reader to feel as if they're on the same level as the magazine. 3) What is the difference between the Reveal and Tatler target audiences? Tatlers target audience is more towards the posh British late...
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